Home Hardware 10×30
To design & build a custom modular corporate exhibit for franchise trade shows across Canada. The exhibit had to be designed to reconfigure for various shows and trade show spaces (10×10, 10×20 & 10×30). Home Hardware had previously owned a 10×30′ exhibit that did not re-configure and had to be managed by an exhibit house, being “Home of the Handyman” Home Hardware wanted a solution that would allow them to manage the smaller 10×10′ exhibit on their own.
Exhibit Solution – Living Logo
The Home Hardware logo was used as the inspiration behind the design: with the front curved EZ truss pillars represented the backward H’s and the tapered upper sails. We also incorporated the exterior design of the Home Hardware stores by cladding the vertical EZ Truss uprights in rigid stone graphics, horizontal retail department signs and a central graphic with an actual view inside a retail store front.